Should you use conversational AI
Business | Ivona Cipar

Should you use conversational AI

Friday, Nov 15, 2024 • 2 min read
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Importance of communication

Effective communication is at the heart of every successful company and team. It fosters collaboration, builds trust, and ensures everyone is aligned toward common goals. In fast-paced environments, seamless communication channels are essential for making quick, informed decisions and adapting to changes efficiently. Simply put, strong internal communication isn’t just beneficial – it’s essential for a thriving, high-performing team. With today’s technology, having multiple communication channels – including email, chat, project management tools, and, to top it all, conversational AI platforms – can significantly enhance internal interactions.

A conversational AI platform can be invaluable for streamlining processes like project management, onboarding, and knowledge sharing. By acting as a knowledge hub, conversational AI supports a smoother, more cohesive flow of communication across the company, ensuring teams stay connected, informed, and empowered to perform at their best.

Customer engagement in 2020s

Different research, single conclusion: customer expectations are ever-growing. Why ever-growing? As the definition of this word suggests, there is truly no end in sight to the demands and expectations of customers in today’s virtual, online, and cloud-driven world, and the numbers prove it: 95% of consumers consider customer service important in their choice of and loyalty to a brand. [61% of consumers have switched brands] due to poor customer service. 76% of companies provide customer support beyond regular business hours. 51% of consumers prefer bots over humans for quick service. The customers need their inquiries answered, and they need them answered now - but they also expect to receive correct and useful information, without getting stuck in endless chatbot loops.

This is where conversational AI steps in.

Smarter, better informed, less robotized, and more human - conversational AI is the perfect customer service solution.

A personalized knowledge hub

Imagine having a knowledge hub that’s built around your experience and expertise.

That’s what conversational AI can do - it takes the insights from your work, your cases, and your field, and makes them easily accessible.

Whether you’re a doctor, lawyer, programmer, or anyone with a specialized skill, this platform helps you get the right information, every time, with the context that matters most to you.

Instead of sifting through endless Google search results, a personalized AI hub focuses on what’s important to you. It brings up answers and guidance that are directly relevant to your work, saving you time and ensuring you’re always on track with the right info.

Other than serving you in finding the information you need, it can also help your customers, clients or others who may seek your advice. This way, they will gain access to expert knowledge and advice, while you will be able to focus on more important work.


Which one to choose?

While good old rule-based chatbots have been successfully fulfilling their purpose for years, we strongly believe it is high time they are replaced with a more advanced type of technology.

Human touch

It is clear from the get go that a rule-based chatbot is just a bot, unable to take you a step further, to communicate like a human and to understand precisely what it is that you need.

Context awareness

Continuous improvement